Pureology Smooth Perfection Shampoo | For Frizzy, Color-Treated Hair | Smooths Hair & Controls Frizz | Sulfate-Free | Vegan | Updated Packaging | 33.8 Fl. Oz. |
Amazon Price as of 05/21/2025 11:52 GMT+00:00
$90.00
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average price $81.6
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$76.50
$85.50
Product Description
Product Description
Pureology Smooth Perfection Shampoo smooths and restores manageability for frizzy, color-treated hair with key ingredients Camellia and Shea Butter and a signature aromatherapy blend of Cocoa, Marshmallow Accord, and Woody. Pureology is the #1 Professional Color Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs. *Based on dollar sales reported in Kline's Kline PRO: Salon Retail Products and Services Database for the year ending December 31, 2019.
Brand Story
Created in California in 2001, Pureology was born from a powerful idea: create the best professional products for color-treated hair. We created our high performing, vegan, ZeroSulfate® fomulas while caring for our planet.
• Smoothing Shampoo: Smooth Perfection vegan Shampoo tames and smooths frizzy hair, reducing frizz and detangling strands; hair is ready to blow dry to a sleek finish or let loose to refine curl pattern
• Softening Formula: This moisturizing formula reduces frizz and detangles hair; Camellia smooths and nourishs hair while Shea Butter softens hair and soothes the scalp, making frizzy hair manageable
• Key Benefits: Reduces and tames frizz for textured and straight hair. Detangles hair for ease of styling, smooths and softens strands, and nourishs and moisturizes hair, protects color treatment
• Suggested Use: Apply a dime-sized amount to wet hair at the scalp. Emulsify into a lather and work to the ends. Rinse. For extra cleansing, repeat. Follow with Smooth Perfection Conditioner
• Trusted by salons and professionals, Pureology's shampoo formulas are sulfate-free, paraben-free, vegan, and safe for color treated hair. Try the Smooth Perfection Conditioner for maximum smoothing
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